​Performance Management & Communication

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​Performance Management

​The Performance Management division develops quantifiable measures that support departmental, City, and regional initiatives. We follow transportation best practices and integrate them with safety and environmental measures to support continual improvement in all areas.

Data Analytics

The Data Analytics division aligns data-driven practices with departmental goals to enable data visualization and business intelligence to improve service delivery, strategic planning, and customer service. The Data Strategy Plan outlines the department's mission by defining relationships between the data and the business in which we operate to achieve successful outcomes.

Communications & Outreach

The Communications and Outreach division provides reliable information about departmental plans using media outlets to engage Dallas residents in decision-making processes that impact mobility services. We serve as a department liaison for community organizations, transportation agencies, and stakeholders to implement shared initiatives.